website upgrade

Website Upgrade

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Is it really important to give your website a face-lift?

Yes it indeed is important to give your website upgrade .

Website UpgradeHere is the list of things that you have to look into your website and decide if your website needs an upgrade

  1. Does your website design match the 2016 web design trends?
  2. Is your website more than three years old?
  3. Is your website your online brochure?
  4. Are you able to edit content add image and page without professional help?
  5. Is your website built considering SEO in mind?

If this is what your website is you should consider face lifting your website and upgrade it to match the need of the business.

You might be thinking I already have all my information i need on the website it looks good to me and it is on and running why should I take the hassle of getting a new look.

Well fair enough, if you have your website and it doesn’t mean anything to you, we have nothing to say.

But if you are willing to bring in new leads to your business. Want your target customer to come and visit your website and look into what you have in offer you would definitely have to stand out from what your competitors are doing and out-stand your website to add value to your business ,you should definitely upgrade your website .

Research show that website is the face of the company, it is the website that your customers look into and create the first impression of your brand. Why would you not want to upgrade or keep your site up-to-date and relevant when it is definitely in your best interest?

An upgrade does not always mean a   new site, but in some cases may be just fixing up what you already have.

With the new website that we at Synergy web solution offer you will have a website that has the following feature and will help your brand stand out.

  1. Content management system to upload fresh content to the site.
  2. Responsive website, customer can view your website with ease in any devices (iPad, mobile, laptop …).
  3. Modern look and feel for better user interaction
  4. Search engine optimised.

 

Talk to us about what you are looking for at  + 61 0283844104

Search Engine Optimisation

Search Engine Optimization (SEO)

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Search engine optimization

What are search engines actually looking at?

Search engines care about the user and want to perform to the best by referring them to websites and content that is the most relevant.

How do  search engines  determine relevancy ?

Search engine optimizationContent: SEO content is any content with an objective of inviting search engine traffic.

It is determined by the theme, the text on the page, and the titles and descriptions that are given. To achieve all of these you have to perform the following

Keyword Research: To make it simpler and easier all you have to do is, write toward topics that people are already searching for gathering information about. This is how you can generate traffic through search, do keyword research before you start writing.

Content Organization: The information architecture that is organizing the content organized in a logical way. The longer the visitors stay on your site, the better it is . Organized content not only helps you , it also helps visitors find related content easily.

Keyword Optimization: On page optimization you need to know where and how to use keywords to maximise search-ability .

Content Promotion: Increase visibility to new content you create by sharing it on social networks and building links to your content (both internally and from external sites).

Performance: Think as a busy user, will you stay in a page if it does not load? No, you want. Considering the fact, Google has indicated site speed (page speed) as one of the important signals used by its algorithm to rank pages.  Longer load time of a page tends to have higher bounce rates.

User Experience: How does the site look? Can I navigate around easily? Is it safe?  A better user experience is when the answer is all positive to the mentioned question. A site that helps ensure visitors to perceive you site positively, encouraging sharing, return visits, and bookmarking —all of these results  to the search engines and contribute to high rankings.

Getting your site visible when people are searching for a related information is when you meet your online objective. This can be well achieved when you have SEO optimised websites .We at Synergy are specialised in building websites that are SEO optimised talk to our expert today.

Search Engine Optimization | SEO